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PixerPrint

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How PixerPrint uses cookies and similar technologies on our website.

This Cookie Policy explains how PixerPrint ("we", "us", "our") uses cookies and similar tracking technologies on our website and customer portal. Last updated: July 2026. It should be read with our Privacy Policy, which describes how we process personal data more broadly. By continuing to use our site after reviewing this policy, you consent to non-essential cookies only where you have provided consent through our cookie banner or settings; essential cookies are used as necessary to operate the service. We review our cookie practices regularly to align with the Digital Personal Data Protection Act, 2023 and evolving browser privacy standards.

What are cookies

Cookies are small text files placed on your device when you visit a website. They store information about your session, preferences, or browsing behaviour. Similar technologies include local storage, session storage, pixels, tags, and software development kits (SDKs) in mobile contexts. Cookies may be first-party (set by PixerPrint) or third-party (set by service providers such as analytics or payment partners). They may be session cookies (deleted when you close your browser) or persistent cookies (remain until expiry or manual deletion).

Why we use cookies

Cookies enable core e-commerce functionality, security, and an improved experience configuring print products, managing carts, and completing checkout. Without certain cookies, you could not log in, persist cart items, or complete payments securely. Other cookies help us understand how visitors use our site so we can improve performance and relevance. We minimise data collection and respect your choices regarding non-essential cookies.

Essential cookies

Essential cookies are strictly necessary for the website to function and cannot be switched off in our systems. They are usually set in response to actions you take, such as logging in, adding to cart, configuring products, or setting privacy preferences.

  • Authentication and session management: maintain logged-in state and secure session identifiers.
  • Shopping cart: remember products, configurations, quantities, and artwork uploads during your visit.
  • Security: CSRF protection, bot detection, and fraud prevention tokens.
  • Cookie consent: record your cookie preference choices.
  • Load balancing: distribute traffic across servers for stability.

Essential cookies do not require consent under applicable guidance because the service cannot operate without them. They typically expire at end of session or within a short persistent period for security tokens.

Functional cookies

Functional cookies enable enhanced features and personalisation. They may remember your language preference, region, saved product configurations, or display settings. Without these cookies, some features may be unavailable or less convenient, but core ordering remains possible.

  • Remember me and account preferences for return visits.
  • Recently viewed products and saved drafts.
  • Configurator state for complex product options.
  • Accessibility and display preferences where offered.

Functional cookies are used based on legitimate interest or consent depending on configuration; you may disable them through cookie settings, though experience may degrade.

Analytics cookies

Analytics cookies help us understand how visitors interact with PixerPrint — pages visited, time on site, navigation paths, errors encountered, and conversion funnels. Data is aggregated or pseudonymised where possible. We use insights to improve product configurators, checkout flow, and content.

  • Page views, referrers, and session duration.
  • Device type, browser, and approximate geography from IP (not precise location).
  • A/B test variant assignment for UX experiments.
  • Error and performance monitoring for site reliability.

Analytics cookies require your consent where mandated. We may use providers such as Google Analytics or privacy-focused alternatives configured with IP anonymisation and data processing agreements. You may opt out via cookie settings or browser tools.

Marketing cookies

Marketing cookies track visitors across websites to display relevant advertisements or measure campaign effectiveness. They may be set by PixerPrint or advertising partners.

  • Remarketing to visitors who viewed products but did not purchase.
  • Attribution of orders to advertising campaigns.
  • Social media pixel events for campaign optimisation.
  • Frequency capping to limit repeated ad exposure.

Marketing cookies are used only with your explicit consent through our cookie banner. You may withdraw consent at any time. Withdrawing consent does not affect lawful processing before withdrawal.

Third-party cookies and tools

Third parties may set cookies when you interact with embedded content or services on our site.

  • Payment gateways: fraud detection and secure payment session cookies during checkout.
  • Courier tracking widgets: session cookies when viewing tracking pages.
  • Video or design embeds: provider cookies when viewing embedded content.
  • Analytics and advertising partners: as described in consent categories.
  • Customer support chat: session cookies for chat continuity.

Third-party practices are governed by their privacy policies. We select partners with appropriate data protection commitments but do not control their cookies directly. Review partner policies for details.

When you first visit PixerPrint, a cookie banner explains categories and requests consent for non-essential cookies. You may accept all, reject non-essential, or customise preferences by category. Essential cookies are always active. You can change preferences anytime via the cookie settings link in our website footer. Consent records are stored to demonstrate compliance with the DPDP Act and applicable e-commerce transparency expectations.

Browser controls

Most browsers allow you to block or delete cookies through settings. Methods vary by browser — consult Chrome, Firefox, Safari, Edge, or your mobile browser help documentation. Blocking all cookies may prevent login, cart function, and checkout. Browser "Do Not Track" signals are not uniformly honoured industry-wide; our cookie banner provides explicit choice. For mobile apps if offered in future, OS-level advertising identifiers may be controlled in device settings.

Session cookies expire when you close your browser. Persistent cookies remain for defined periods: authentication remember-me cookies up to thirty days unless you log out; analytics cookies typically thirteen to twenty-six months per provider defaults; marketing cookies per campaign partner terms, often up to ninety days to two years. Consent preference cookies are retained to remember your choices, typically twelve months.

Relationship to the DPDP Act

Personal data collected through cookies is processed in accordance with our Privacy Policy and the Digital Personal Data Protection Act, 2023. Where cookie data identifies or relates to an identifiable individual, you have rights of access, correction, erasure, and grievance redressal as described in the Privacy Policy. Consent for non-essential cookies is separate from but complementary to broader privacy consent. Withdrawing cookie consent does not delete historical analytics already aggregated in anonymised form.

Do Not Track and global privacy controls

Some browsers and operating systems offer global privacy controls or "Do Not Track" signals. Industry practice does not uniformly honour DNT headers. PixerPrint relies on our explicit cookie consent mechanism for clarity and demonstrable compliance. Users in jurisdictions with additional rights may contact hello@pixerprint.com for assistance. We monitor evolving standards for Global Privacy Control (GPC) and may integrate supported signals where legally required.

Mobile and progressive web app cookies

If you access PixerPrint through mobile browsers or installed progressive web applications, similar cookies and local storage technologies apply. Mobile advertising identifiers used by third-party SDKs, if any future app is offered, are disclosed at install and manageable through device settings. Session cookies on mobile function equivalently to desktop for cart and login persistence.

The following table summarises typical cookies used on PixerPrint. Exact names may change as we update systems; categories remain stable.

  • pixerprint_session — Essential — Session — Maintains logged-in session and cart.
  • XSRF-TOKEN — Essential — Session — Cross-site request forgery protection.
  • cookie_consent — Essential — 12 months — Stores your cookie preference choices.
  • remember_web — Functional — 30 days — Optional persistent login.
  • _ga / _gid — Analytics — 13–24 months — Google Analytics usage statistics when consented.
  • _fbp — Marketing — 90 days — Meta pixel attribution when consented.
  • checkout_token — Essential — Session — Secure checkout session with payment partner.

This list is illustrative and not exhaustive. Use cookie settings in our footer for current category controls. Contact us for questions about specific cookies not listed here.

You can control cookies through browser settings. Instructions vary by browser version; consult official help pages for current steps.

  • Google Chrome: Settings → Privacy and security → Cookies and other site data.
  • Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data.
  • Apple Safari: Preferences → Privacy → Manage Website Data.
  • Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies.

Blocking all cookies may prevent login, cart persistence, and checkout. We recommend using our cookie preference centre for granular control rather than blocking all cookies globally if you wish to continue ordering online.

Disabling essential cookies prevents core site function — you will not be able to complete purchases online. Disabling functional cookies may reset preferences each visit and lose saved configurator progress. Disabling analytics cookies does not affect ordering but limits our ability to improve site performance based on usage patterns. Disabling marketing cookies stops personalised advertising but does not reduce the number of ads you see elsewhere, only their relevance.

Session replay and heatmap tools

We may use session replay or heatmap analytics on a limited basis to understand how users interact with configurators and checkout, subject to your consent where required. These tools may record page interactions, clicks, and scroll behaviour. Sensitive fields such as payment card numbers are masked by our payment partners and not recorded by session replay. Data is used internally for UX improvement and not sold to third parties. You may opt out through cookie settings.

Social media and embedded content

Pages with embedded social media feeds, share buttons, or video players may load third-party cookies when you interact with those elements, even if you have not consented to marketing cookies — interaction constitutes initiation by you. We minimise passive loading of social widgets until interaction where technically feasible. Embedded YouTube or Vimeo videos may set cookies when played; review provider policies for details.

When you return to PixerPrint, we read your stored consent preference and apply it without showing the banner on every visit unless preferences expire, you clear cookies, or we materially change our cookie practices requiring re-consent. You may reopen cookie settings from the footer link at any time to change categories. Logged-in users may have consent linked to account records for cross-device consistency where technically implemented.

Where marketing cookies are used, you may additionally opt out of certain advertising networks through industry tools such as the Digital Advertising Alliance or Network Advertising Initiative opt-out pages, where those programmes apply to participating vendors we use. Opting out through those tools affects network-wide preferences, not just PixerPrint. Indian users may also adjust ad personalisation in Google and Meta account settings linked to pixels we deploy when consented.

Performance and error monitoring

We use error tracking and performance monitoring tools that may set cookies or similar identifiers to diagnose site failures, slow page loads, and checkout errors. These tools help us maintain reliable service during high-traffic periods and product launches. Data typically includes anonymised stack traces, browser information, and page URLs — not payment card data. Performance cookies are categorised as analytics and require consent where mandated. Critical error logging for security incidents may operate under legitimate interest without identifying individual browsing history beyond the error context.

Local storage and similar technologies

Beyond cookies, we use browser local storage and session storage to persist cart contents, configurator state, and draft artwork uploads during your visit. Local storage data remains on your device until cleared through browser settings or our application logic. Unlike cookies, local storage is not automatically transmitted to servers except when you submit forms or sync account data. Clearing site data in your browser removes local storage alongside cookies. These technologies are essential for e-commerce function and are not used for cross-site tracking. We periodically review stored data categories to minimise retention to what is necessary for cart recovery and user experience.

Updates to this policy

We may update this Cookie Policy when we add tools, change providers, or respond to legal developments. Material changes are communicated via website notice. Last updated date appears at the top. Continued use after updates constitutes acceptance of non-essential cookie processing only where you have consented or reconfirmed consent.

Your choices and our commitment

PixerPrint respects your privacy choices. We design our cookie consent experience to be clear and granular — you decide which non-essential categories to allow, and you can change your mind at any time through the footer link. We periodically audit our cookie inventory to remove obsolete technologies and minimise data collection. If you have concerns about a specific cookie or tracking practice not addressed here, contact us and we will investigate promptly. Our goal is to balance a smooth shopping experience for custom print with transparent, lawful data practices under Indian privacy law.

Contact

Questions about cookies or this policy: hello@pixerprint.com with subject "Cookie Policy". For broader data protection enquiries, see our Privacy Policy and Grievance Officer contact details.